National Association of Corporate Directors (NACD)

Cerna Creations developed a comprehensive design system for the National Association of Corporate Directors to ensure consistency across digital platforms.

The Goals

Streamline design processes
Build a robust design system
Redesign current site with new design system

The Problem

The previous design lacked consistency, resulting in disparate user experiences across digital touchpoints. There was no standardization of page templates or content types which led to lowing the brand equity across the site.

The Process

I was brought on to the project to begin developing a design system as NACD was moving over to a new platform and took the opportunity to redesign the site during this transition. I worked closely with the Director of Marketing and Digital to create and structure a design system that is robust and extensible for long term use.

We began by auditing the different pages of the site to find common patterns we could pull into the design system to refine. We wireframed different content types to make sure we could establish a standard approach for articles, press releases etc.

Upon creating components and variants of those components in Figma, we put together multiple pages to test the design system and verify that it met the needs of NACD and the new platform, Optimizely.

The Results

At the end of the project, I was able to hand off the design system to the Optimizely engineers that were working with NACD to translate the components and blocks into the platform.

Visit the live site - nacdonline.org

National Association of Corporate Directors (NACD)

The Goals

The Problem

The Process

The Results

Let's Work Together